World Micro, Small and Medium-sized Enterprises Day (MSME Day), held annually on 27 June, is an important opportunity to celebrate the enterprising women and men who are the lifeblood of our communities. Their enterprising spirits are vital for Australia’s economy and our future prosperity.
MSME Day 2025
Our theme for 2025 is ‘helping small biz thrive’.
It highlights the important contributions made by our 2.5 million small businesses. They employ 5.36 million people – 42% of private sector jobs – and generate 33% of GDP. This is a vital contribution to Australia’s prosperity, livelihoods, and our economic and community wellbeing, through the resilience and drive of small and family business people.
It reinforces the need for practical policy action and greater attention to creating an ecosystem that can improve prospects for small business success and resilience.
Get involved
Join us in celebrating and thanking small business this MSME Day. You can show your support by:
- being a kindly customer – be patient and understanding, with good and generous intent
- sharing our social media posts with your network – help spread the word about how important small business is to Australia and celebrating their contribution
- creating your social media own post sharing how you are energising enterprising and/or celebrating small business. Be sure to use our hashtags (#MSMEDay2025 #CelebrateSmallBiz #HelpingSmallBizThrive) and tag us so we can reshare
- downloading and using our logo assets.
ASBFEO celebrations
Follow us on social media to see how we’re celebrating and check out our other MSME Day 2025 assets:
- Ombudsman’s media release, Help small businesses thrive this MSME Day
- Ombudsman’s video message
Partner videos: